Delivery app Hugo crushed Uber in El Salvador. So why is it shutting down?From the moment it launched in 2017, Hugo, a last-mile delivery service that offered users everything from food and cash delivery to concert ticket collections, went toe-to-toe against Uber Eats and other global delivery giants. For a while, the Salvadoran contender came out on top. Then, on January 4, Hugo’s founders announced in a statement that the company would be shutting down on January 10.
Rest of World visited Hugo’s offices in San Salvador on the startup’s final day of operation, and spoke to three delivery drivers, two corporate employees, and the company’s founder, Alejandro Argumedo. All of them agreed it was an emotional farewell, and a profound change for the last-mile delivery scene in El Salvador. Yet, while executives and many corporate employees are looking forward to cashing in or moving on to PedidosYa, the company that acquired the startup’s operations, Hugo’s delivery workers say they are the ones paying for the brunt of this change.
Continued here