Tuesday, June 9, 2020

Drive a marketing strategy that is responsive, relevant and profitable with MICA’s Post-Graduate Certificate in Sales & Marketing Communication

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Learn sales and marketing communication with MICA's Post-Graduate Certificate in Sales & Marketing Communication programme
Post-Graduate Certificate in Sales & Marketing Communication
STARTS ON
June 27, 2020
PROGRAMME FEE
INR 1,32,500 + GST
Flexible Payment Options Available
ELIGIBILITY
Graduate with minimum
1 year of work experience
is mandatory
The Post-Graduate Certificate in Sales & Marketing Communication programme from MICA is designed to help you strategically think of marketing challenges and recalibrate the ways of connecting and influencing customers.

This nine-month programme offers a holistic understanding of key concepts in sales and marketing communication with a special focus on marketing management. The programme pedagogy offers an immersive learning experience with a blend of classroom lectures, online sessions, real-world case studies, group discussions, in-class activities and assignments.
APPLY NOW
After the completion of this programme, you will:
Eruditus Executive Educational EVALUATE - Learn how to evaluate and assess evolving market dynamics
Eruditus Executive Educational ALIGN - Understand how to effectively align sales / marketing / communication activities with the overall business strategy
Eruditus Executive Educational UNDERSTAND - Gain practical understanding of branding, channel design and development, and its impact on businesses
Eruditus Executive Educational EXPLORE - Explore frameworks and tools needed to enhance decision-making capabilities
Eruditus Executive Educational DEVELOP & LEAD - Understand how to develop and lead effective sales and marketing teams
Eruditus Executive Educational IMPLEMENT - Gain an exposure to the techniques, challenges and nuances in implementing sales, marketing and communication activities
This programme will help you decipher the right balance between a customer's expectation and business objectives to drive a marketing strategy that is responsive, relevant and profitable.
APPLY NOW
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